Blog Post by Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach Why Belly Fat Increases During Perimenopause (And What You Can Actually Do About It)If you've found yourself looking in the mirror and thinking...
"Where did this belly come from?" ...you're in good company. One of the biggest complaints I hear from women in their 40s and 50s isn't necessarily about the number on the scale. It's about the fact that their body suddenly looks different. Your jeans fit differently. Your waistline seems to have disappeared overnight. And despite eating the same foods and doing the same workouts you've always done, your midsection seems determined to stick around. It's frustrating. It's confusing. And thankfully, you're not imagining it. The good news? There are real biological reasons why belly fat tends to increase during perimenopause, and there are evidence-based strategies that can help. Let's talk about what's actually happening. It's Not Just About Calories AnymoreFirst, let's clear up one of the biggest misconceptions. If someone tells you belly fat during perimenopause is simply because you're "eating too much," feel free to politely smile... and then ignore them. Yes, calories still matter. But hormones begin playing a much bigger role than they did in your twenties. During perimenopause, estrogen, progesterone, and testosterone begin fluctuating, and these changes affect everything from where your body stores fat to how well you sleep and recover from exercise. In other words, your body is playing by a new set of rules. Unfortunately, nobody hands you the updated rulebook. Estrogen Changes Where Your Body Stores FatBefore menopause, estrogen encourages women to store more fat around the hips and thighs. As estrogen declines, fat storage begins shifting toward the abdomen. This change is completely normal, even though it's incredibly annoying. Researchers have found that declining estrogen contributes to an increase in visceral fat, the fat that surrounds the organs in the abdominal cavity (Davis et al., 2015). Visceral fat isn't just a cosmetic concern. Higher amounts are associated with an increased risk of heart disease, type 2 diabetes, and metabolic syndrome. That's one reason why maintaining muscle and staying active becomes even more important during midlife. You're Probably Losing Muscle, TooHere's something many women don't realize: Starting in our 30s, we naturally begin losing muscle mass, and that process speeds up during menopause. If you're not strength training regularly, you can lose 3% to 8% of your muscle mass per decade (Volpi et al., 2004). Why does that matter? Because muscle burns more calories than fat, supports your metabolism, improves insulin sensitivity, and helps create the "toned" look so many women are after. Less muscle means your body burns fewer calories at rest. It's like slowly turning down the thermostat on your metabolism. Stress and Cortisol Don't HelpLet's be honest. Midlife isn't exactly known for being relaxing. Many women are balancing careers, teenagers, aging parents, relationships, finances, and about 47 open tabs in their brain at any given moment. Chronic stress increases cortisol, your body's primary stress hormone. While cortisol itself isn't "bad," chronically elevated levels are associated with increased abdominal fat storage and changes in appetite regulation (Epel et al., 2000). Translation? Stress doesn't automatically cause belly fat... But it certainly doesn't make losing it any easier. Sleep Is More Important Than Most People RealizeIf you're waking up at 3:17 every morning for absolutely no reason, welcome to the club. Hormonal fluctuations often make sleep more difficult during perimenopause. Poor sleep affects hunger hormones like leptin and ghrelin, making you hungrier while reducing feelings of fullness. Sleep deprivation is also associated with increased cravings for high-calorie foods and poorer insulin sensitivity. In other words, your body is basically asking for cookies while simultaneously making it harder to burn fat. Rude. The Good News: You Can Absolutely Improve Your Body CompositionHere's where things get encouraging. You cannot stop aging. You cannot completely stop hormonal changes. But you can influence how your body responds to them. Lift Weights Like You Mean ItIf there were one habit I'd recommend to every woman entering perimenopause, it would be strength training. Resistance training helps:
No, lifting weights will not make you bulky. It will make you harder to knock over when you're 80. That's a much better goal. Eat More Protein Than You Think You NeedOne of the biggest nutrition mistakes women make is under-eating protein. Protein helps preserve muscle while you're losing fat, supports recovery, and keeps you feeling full longer. A good goal for many women is around 25 to 35 grams of protein at each meal, though individual needs vary based on body size and activity level. Think chicken, Greek yogurt, eggs, lean beef, fish, cottage cheese, tofu, or protein shakes if needed. If breakfast is currently coffee and whatever your kids didn't finish... We can probably do better. Walk MoreWalking may not be flashy, but it's incredibly effective. Daily movement helps:
Aim to gradually increase your daily step count rather than obsessing over hitting exactly 10,000 every day. Consistency wins. Prioritize SleepI know. It's easier said than done. But improving sleep may have a bigger impact on fat loss than adding another workout. Try:
Consider Hormone Replacement Therapy (HRT)Hormone replacement therapy isn't the right choice for everyone. But for many healthy women under age 60 or within 10 years of menopause, HRT can significantly improve symptoms like hot flashes, sleep disturbances, mood changes, and quality of life. Emerging evidence also suggests estrogen therapy may help reduce the accumulation of abdominal fat when appropriately prescribed (North American Menopause Society, 2022). If you're struggling with significant symptoms, it's worth having an informed conversation with a healthcare provider who specializes in menopause care. Stop Chasing Weight Loss. Start Building Health.One of the biggest mindset shifts I encourage women to make is this: Instead of asking... "How can I weigh less?" Start asking... "How can I become stronger?" Because strength changes everything. More muscle improves metabolism. Better nutrition fuels recovery. Walking supports heart health. Quality sleep regulates hormones. The goal isn't to shrink yourself. It's to build a body that's resilient, healthy, and capable of carrying you through the next several decades. And honestly? That's a much more exciting goal than fitting into the same jeans you wore in 2008. Need Help Navigating Perimenopause?If you're tired of trying random diets and workouts that leave you frustrated, you don't have to figure it out alone. Our Ascend app gives you access to a full year of progressive strength training programs designed to help women build muscle, support metabolism, and improve body composition. Looking for a more personalized approach? Our 1-on-1 coaching provides customized nutrition guidance, strength programming, accountability, and support tailored to your goals and lifestyle. Because you deserve a plan that's built for the body you have today—not the one you had 20 years ago. Sources
0 Comments
Blog Post by Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach How Many Steps Do You Really Need Each Day for Fat Loss?If you've spent any time on social media lately, you've probably seen someone proclaim that you must hit 10,000 steps every day if you want to lose fat.
Miss your step goal? Apparently, you might as well have stayed on the couch. Thankfully, that's not how the human body works. The truth is, walking is one of the most underrated tools for improving your health and supporting fat loss—but there isn't anything magical about 10,000 steps. Whether your goal is losing body fat, improving your heart health, boosting your mood, or simply having more energy, more daily movement matters far more than chasing an arbitrary number. Let's break down what the research actually says. Where Did the 10,000-Step Goal Come From?Here's something that surprises a lot of people: The famous 10,000-step goal wasn't originally based on scientific research. It actually started as part of a Japanese marketing campaign in the 1960s for a pedometer called the Manpo-kei, which literally translates to "10,000-step meter." Does that mean 10,000 steps is bad? Not at all. It just means it's not the magic threshold many people think it is. So...How Many Steps Do You Need for Fat Loss?Fat loss ultimately comes down to one simple principle: You need to burn more energy than you consume over time. Walking helps increase your daily energy expenditure without placing excessive stress on your body. Current research suggests that any increase in daily movement can contribute to improved body composition, especially when paired with strength training and balanced nutrition. Many experts recommend aiming for somewhere between:
If you're currently averaging 3,500 steps a day, increasing to 6,000 is a huge win. Progress beats perfection every time. Walking Burns Calories Without Beating Up Your BodyUnlike high-intensity workouts, walking is considered low-impact, low-stress movement. That means you can do it:
And honestly, that's a pretty good deal. Fat Loss Isn't the Only Benefit of WalkingIt's easy to think of steps as simply a calorie-burning tool. But movement offers benefits that go far beyond the number on the scale. Walking Improves Heart HealthAccording to the American Heart Association, regular walking helps:
It just appreciates that you got moving. Walking Supports Mental HealthEver notice how a walk can completely change your mood? That's not your imagination. Research has consistently shown that regular walking can reduce symptoms of anxiety and depression while improving overall mood and psychological well-being. Even a 10- to 15-minute walk can help clear your head after a stressful day. Sometimes the best therapy starts with putting one foot in front of the other. Walking Helps Regulate Blood SugarTaking a short walk after meals has been shown to improve blood glucose regulation. For women navigating perimenopause or menopause, this is especially important because hormonal changes can reduce insulin sensitivity. Those after-dinner walks? They're doing more than helping you close your rings on your smartwatch. Walking Helps Preserve Muscle RecoveryOne mistake many women make is thinking every workout has to leave them dripping in sweat. Recovery matters. Walking increases blood flow to working muscles, helping deliver nutrients that aid recovery while reducing stiffness after strength training. Think of it as active recovery—not a punishment. Walking Supports LongevityOne of the largest studies on daily step counts found that adults who averaged around 7,000–8,000 daily steps had a significantly lower risk of premature death compared with those taking fewer steps. Interestingly, the health benefits began to level off beyond roughly 8,000–10,000 steps for many adults. So if you're stressing because you only hit 8,200 instead of 10,000? You can relax. Should You Walk or Do Cardio?Here's the good news: You don't necessarily have to choose. If your goal is improving your body composition, a great combination is:
Walking helps increase your daily calorie burn while supporting recovery and overall health. Together? They're a pretty powerful team. How to Increase Your Daily Steps (Without Feeling Like It's Another Chore)If the thought of squeezing in a one-hour walk sounds impossible, try breaking it up. You can easily add steps by:
Consistency Beats Chasing a Perfect NumberThe healthiest women aren't usually the ones obsessed with hitting exactly 10,000 steps every single day. They're the ones who simply move their bodies consistently. Some days you'll get 12,000. Some days you'll get 5,500. Life happens. What matters is your average over time—not one missed day. Need Help Building a Sustainable Fitness Routine?Walking is an incredible tool, but it's only one piece of the puzzle. If you're ready to build muscle, lose body fat, and stop guessing what workouts you should be doing, we're here to help. Our Ascend fitness app gives you access to a full year of progressive strength training programs designed to help you build lean muscle, improve your metabolism, and support long-term fat loss. Looking for more personalized support? Our 1-on-1 coaching takes the guesswork out of training and nutrition with customized programming, accountability, and guidance tailored to your goals. Because fitness shouldn't feel confusing—it should feel sustainable. Final ThoughtsIf you've been chasing 10,000 steps because you thought it was the secret to fat loss, here's your permission to stop stressing. Walking is an incredible habit because it supports your health in countless ways—not because a smartwatch says you failed if you only reached 8,000. Move more. Strength train consistently. Eat enough protein. Sleep when you can. Repeat. Those simple habits may not be flashy, but they'll take you much farther than the latest fitness trend ever will. Sources
Blog Post by Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach At some point in their late 30s or 40s, many women start noticing that their body has… changed. You’re suddenly:
Naturally, most women assume:
It’s perimenopause. And unfortunately, a lot of women have no idea it’s happening because nobody talks about what this transition actually looks like beyond hot flashes. So let’s fix that. What Is Perimenopause? Perimenopause is the transition phase leading up to menopause, where hormone levels begin fluctuating before eventually declining. It can begin as early as your mid-30s, though most women notice symptoms in their 40s. This phase can last anywhere from:
Menopause itself is technically just one day — when you’ve gone 12 consecutive months without a menstrual cycle. Perimenopause is the chaotic hormonal rollercoaster leading up to it. What Your Hormones Are Doing During Perimenopause This is where things get interesting. During perimenopause, your hormones don’t decline in a smooth, predictable way. They fluctuate wildly. The main players are: Estrogen Estrogen starts rising and falling unpredictably. Low estrogen can contribute to:
Progesterone Progesterone often declines first because ovulation becomes less consistent. Lower progesterone is associated with:
Testosterone Women also produce testosterone — and levels gradually decline with age. Low testosterone may contribute to:
Common Signs of Perimenopause These are the symptoms most women have at least heard of: 1. Irregular PeriodsCycles may become:
2. Hot Flashes & Night SweatsOne moment you’re fine. The next moment you’re stripping layers off in the grocery store wondering if spontaneous combustion is possible. Hot flashes affect up to 80% of women during menopause transition (North American Menopause Society). 3. Sleep ProblemsMany women struggle with:
4. Weight Gain Around the MidsectionDeclining estrogen changes fat distribution patterns, causing more abdominal fat storage. Add stress, muscle loss, and poor sleep into the mix and suddenly your jeans become emotionally triggering. 5. Mood ChangesIncreased anxiety, irritability, overwhelm, and even depression can occur during perimenopause. Research shows women are at higher risk for mood disturbances during hormonal transition periods (Soares, Journal of Psychiatry & Neuroscience, 2014). Less Common (But Very Real) Signs of Perimenopause This is the stuff nobody warns women about. 1. Heart Palpitations Many women experience fluttering or racing heart sensations due to hormonal fluctuations. Very unsettling. Very common. 2. Joint Pain Estrogen has anti-inflammatory properties. Lower levels can contribute to:
3. Brain Fog Difficulty focusing, forgetfulness, and trouble finding words are extremely common. You’re not losing intelligence. Your hormones are affecting neurotransmitter activity. 4. Increased Sensitivity to Stress Things that used to roll off your back suddenly feel overwhelming. That’s partly because estrogen and progesterone help regulate the nervous system and cortisol response. 5. Changes in Skin and Hair Lower estrogen impacts collagen production, hydration, and hair growth cycles. Which explains why your skin suddenly feels dry while random chin hairs somehow thrive. Nature is fascinating. What Women Can Do to Help Their Symptoms The good news? You are not powerless here. Lifestyle changes can significantly improve symptom management. 1. Strength Training This is one of the best things women can do during perimenopause. Strength training helps:
2. Prioritize Protein Women in midlife need more protein than most realize to support:
3. Improve Sleep Hygiene Helpful strategies include:
4. Reduce Chronic Stress High cortisol worsens:
5. Explore Hormone Replacement Therapy (HRT) For many women, HRT can be life-changing. According to the North American Menopause Society, hormone therapy is the most effective treatment for:
Final Thoughts Perimenopause is not “just aging.” It’s a major hormonal transition that affects:
If you’ve been feeling unlike yourself lately, there’s a good chance your hormones are involved. And no — you are not crazy. Your hormones are simply rewriting the operating manual without notifying anyone first. Sources
Blog Post by Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach Let’s start with the reality most women run into at some point in their 40s:
You’re exhausted. Your sleep is a mess. Your mood feels… unpredictable at best. And your body is doing things that make you question if it’s still on your team. So you start hearing about hormone replacement therapy (HRT). Then immediately get hit with:
Let’s simplify this—because the truth is a lot less dramatic and a lot more nuanced. Also, before we dive in, let me be very clear that Coach Kayli and I are both taking HRT, but that doesn't mean you have to. We want you to have good information to make informed decisions about your body so you can make the best decisions for you. First: What Is Hormone Replacement Therapy?Hormone replacement therapy (HRT) is used to restore declining hormone levels, primarily:
According to the North American Menopause Society, HRT is the most effective treatment for menopausal symptoms and can also provide protective health benefits when used appropriately. Synthetic vs. Bioidentical Hormones: What’s the Difference?This is where things get confusing—and where the internet tends to spiral. Synthetic HormonesSynthetic hormones are chemically altered and not identical to the hormones your body naturally produces. Examples include:
Bioidentical HormonesBioidentical hormones are structurally identical to the hormones your body makes. They can be derived from plant sources (like yams or soy) but are processed to match human hormones exactly. Here’s the important part most people don’t realize: 👉 Many FDA-approved hormone therapies are already bioidentical. This includes forms of:
FDA-Approved vs. Compounded HormonesThis is where things really matter. FDA-Approved Hormone TherapyThese are regulated, tested, and standardized for:
Compounded HormonesCompounded hormones are custom-mixed by a pharmacy based on a provider’s prescription. They’re often marketed as:
They are not FDA-approved, meaning:
Different Types of Hormone Therapy (And Why It Matters)HRT isn’t one-size-fits-all. The delivery method can affect how your body absorbs and responds. 1. Patches (Transdermal Estrogen)
Signs You Might Benefit from HRTNot every woman needs HRT—but many could benefit from at least exploring it. Common symptoms include:
Benefits of Hormone Replacement TherapyWhen prescribed appropriately, HRT can offer significant benefits: 1. Relief from Menopausal SymptomsHRT is the most effective treatment for hot flashes and night sweats (NAMS, 2022). 2. Improved Bone HealthEstrogen helps maintain bone density and reduces the risk of osteoporosis. 3. Better Sleep and MoodHormone balance can improve sleep quality and reduce mood swings. 4. Cardiovascular Support (When Started Early)Research suggests starting HRT near menopause may support heart health (Hodis & Mack, 2011). 5. Improved Quality of LifeThis one gets overlooked—but feeling like yourself again matters. Important: HRT Isn’t One-Size-Fits-AllHRT is highly individualized. Factors that matter include:
Translation: timing matters. Where Fitness and Nutrition Still Come InHRT is powerful—but it’s not magic. To get the full benefit, it should be paired with:
If You Want Help Navigating ThisIf you’re trying to figure out how to support your body through midlife—whether that includes HRT or not—you don’t have to guess. You can: 👉 Apply for coaching for a personalized plan around training, nutrition, and lifestyle 👉 Join the Ascend app for structured strength programs designed for women navigating hormonal changes Because feeling strong, energized, and like yourself again shouldn’t feel this complicated. Final ThoughtsThe conversation around hormone therapy has been confusing for years. But here’s the bottom line:
You deserve to understand your options—and make informed decisions about your body. Sources
Blog By Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach Let’s address the elephant in the room.
At some point in midlife, many women look down and think: “Where did this belly come from… and why is it refusing to leave?” You didn’t suddenly lose discipline. You didn’t suddenly forget how to diet. And you definitely didn’t wake up one day and decide you love abdominal fat. What’s actually happening is a mix of hormones, muscle loss, metabolism changes, and years of bad nutrition advice catching up all at once. And unfortunately, the most common advice women hear is still: “Just eat less.” Which sounds logical… until it stops working. The truth is, the way women need to eat to lose belly fat in midlife is very different from the crash diets most of us grew up with. The goal isn’t eating as little as possible. The goal is supporting muscle while gradually reducing body fat. Let’s talk about how to do that. First: Muscle Is Your Metabolism’s Best FriendOne of the biggest factors affecting body composition in midlife is muscle loss. Starting in your 30s, women can lose 3–8% of muscle mass per decade if they’re not strength training (Volpi et al., American Journal of Clinical Nutrition, 2004). Less muscle means:
Muscle is metabolically active tissue. Maintaining it is one of the best things you can do for fat loss and long-term health. But muscle needs fuel. Which brings us to nutrition. Protein Needs to Be the Star of the ShowIf there’s one nutrient midlife women consistently under-eat, it’s protein. Protein helps:
A good starting point for many women is: 25–35 grams of protein per meal Examples could include:
Stop Skipping Meals (Your Hormones Hate That)A lot of women trying to lose belly fat unintentionally under-eat during the day and then wonder why they’re starving at night. Sound familiar? Skipping meals can lead to:
Consistent meals with protein, fiber, and healthy fats help regulate appetite and support sustainable fat loss. Which is significantly less dramatic than crash dieting… but much more effective. Carbohydrates Are Not the EnemyThe internet has spent about 20 years convincing women that carbs are evil. They’re not. Carbohydrates provide energy for strength training, daily movement, and brain function. The key is focusing on higher-quality carbohydrates, such as:
Studies show diets emphasizing whole foods and balanced macronutrients are more sustainable and effective for fat loss than restrictive diet patterns (Johnston et al., JAMA, 2014). In other words, your metabolism is not improved by fearing sweet potatoes. Belly Fat Is Often a Stress Problem, TooMidlife women are juggling a lot. Careers. Families. Aging parents. Hormones. Sleep issues. The mental load of everyone’s schedules. Chronic stress elevates cortisol, which is associated with increased abdominal fat storage (Epel et al., Psychoneuroendocrinology, 2000). Which means nutrition is only one piece of the puzzle. Sleep, recovery, and strength training also play major roles in body composition. The body doesn’t release fat easily when it feels like it’s constantly under threat. So yes, managing stress counts as part of your fat-loss strategy. Consistency Beats Perfection Every TimeThe women who see lasting results aren’t the ones who try the most extreme diets. They’re the ones who:
But it works. If You Want Guidance, You Don’t Have to Figure It Out AloneIf you’re tired of guessing what workouts or nutrition strategies actually work, there are a couple ways to get support. You can apply for coaching, where we build a personalized plan tailored to your goals, lifestyle, and training experience. Or you can join the Ascend fitness app, which includes a full year of progressive strength programs designed to help women build muscle, improve metabolism, and create real changes in their body composition. Because the right plan makes consistency much easier. A New Community for Support and AccountabilityKayli has also launched a private online community called Phoenix Rising, designed for people who want real, sustainable results. If you feel like you’ve tried every diet, workout plan, or “quick fix” but still struggle to keep the weight off, you’re not alone. Phoenix Rising focuses on helping people build sustainable fat loss, real strength, and healthier habits that last. Instead of extreme dieting or punishing workouts, the focus is on the foundations that actually create long-term results:
• Structured workout programs • Nutrition and habit coaching • Educational trainings on fat loss and metabolism • Weekly live group coaching calls • 90-day challenges for accountability • A supportive community that encourages growth and consistency The goal isn’t perfection. The goal is progress. It’s a place to learn, ask questions, celebrate wins, and build a stronger, healthier lifestyle for the long term. Final ThoughtsIf your goal is to lose belly fat while maintaining muscle, the answer isn’t starving yourself. It’s fueling your body well enough to support:
But sustainable nutrition habits create lasting change. And that’s the goal. SourcesVolpi E et al. American Journal of Clinical Nutrition, 2004 Phillips SM & Van Loon LJC. Applied Physiology, Nutrition, and Metabolism, 2016 Rosenbaum M & Leibel RL. Obesity Reviews, 2010 Johnston BC et al. JAMA, 2014 Epel ES et al. Psychoneuroendocrinology, 2000 If You're Busy, Fat Loss Can Feel Impossible
Between work, family, errands, and everything else life throws your way, it can feel like there’s no time left to focus on your health. Many women I talk to say things like:
The truth is this: Fat loss doesn’t require perfection, it requires consistency. And consistency comes from building habits that actually fit your busy life. Here’s how. 1. Focus on 3 Strength Workouts Per Week One of the biggest mistakes busy women make is thinking they need to work out 5–6 days a week to see results. You don’t. Three well-structured strength workouts per week is more than enough to:
Even 30–40 minute workouts can be incredibly effective. 2. Prioritize Protein at Every Meal If fat loss feels harder than it used to, there’s a good chance protein intake is too low. Protein helps:
Examples: Breakfast Greek yogurt + berries + protein powder Lunch Chicken salad with veggies and quinoa Dinner Salmon, roasted vegetables, and rice You don’t need perfection, just aim to build meals around protein first. 3. Walk More Than You Think You Need To You don’t have to crush yourself with endless cardio. In fact, one of the most underrated fat loss tools is simply walking more throughout the day. Walking helps:
That could look like:
4. Stop Waiting for Motivation Motivation comes and goes. Consistency is built by creating simple routines that remove decision fatigue. For example:
The goal is to make healthy habits the path of least resistance. 5. Remember: Fat Loss Is a Lifestyle, Not a Phase One of the biggest reasons women regain weight is because they follow plans that are too extreme to maintain. If the plan requires:
Sustainable fat loss comes from habits you can continue for years, not weeks. The Bottom Line You don’t need extreme diets. You don’t need daily two-hour workouts. And you definitely don’t need to wait for the “perfect time” to start. What works for busy women is simple:
Want Help Building a Plan That Fits Your Life? Inside my coaching program Phoenix Rising, I help busy women simplify fat loss and build strength without extreme dieting or overwhelming routines. If you're ready to feel stronger, healthier, and more confident, you can apply for a free discovery call below. 👉 Apply for coaching here Blog Post by Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach Let’s start with a truth that might sting a little:
The women whose physiques you admire the most? The ones with the toned arms, defined shoulders, tight waist, and strong legs? They’re not getting that way from juice cleanses, random bootcamp classes, or sweating through their third cardio session of the week. They’re strength training. Consistently. Progressively. Intentionally. In other words… they’re training more like bodybuilders. Before you panic — no, this does not mean you’re going to accidentally wake up looking like the Hulk. (If building muscle were that easy, Planet Fitness would be out of dumbbells.) But it does mean this style of training is the most reliable way to actually change how your body looks — especially in midlife. Let’s talk about why. First: Cardio and Random Workouts Don’t Shape Your BodyCardio burns calories. That’s it. It doesn’t build meaningful muscle. It doesn’t create shape. And it doesn’t give your body that “toned” look most women are after. That “toned” look? Is muscle. A study published in the Journal of Applied Physiology found that resistance training significantly increases lean muscle mass and improves body composition, while cardio alone has minimal impact on muscle development (Phillips, 2014). Which explains why so many women say: “I’ve been working out for years, but my body hasn’t changed.” Because sweating is not the same thing as shaping. Muscle is the thing that shapes. Muscle Is What Creates the Look Most Women WantLet’s break this down simply. Muscle:
This is why women who only diet often end up looking like a smaller version of the same shape — not a more defined one. Research shows that resistance training improves body composition by reducing fat mass and increasing lean mass simultaneously, even without drastic calorie restriction (Westcott, Current Sports Medicine Reports, 2012). Translation: lifting weights changes the structure of your body. Not just the size. Bodybuilding-Style Training Is Structured (And Structure Is Everything)Most workout classes and random programs lack one critical component: Progressive overload. That’s the gradual increase of resistance over time — and it’s the primary driver of muscle growth. Bodybuilding-style training focuses on:
A review in Sports Medicine confirmed that progressive resistance training is essential for increasing muscle mass, strength, and physical appearance improvements (Schoenfeld et al., 2017). Random workouts feel productive. Structured workouts are productive. Big difference. This Matters Even More in Perimenopause and MidlifeStarting in your 30s and accelerating in your 40s, women lose 3–8% of muscle mass per decade if they don’t strength train (Volpi et al., American Journal of Clinical Nutrition, 2004). Less muscle means:
They don’t address the root problem. Muscle loss. Strength training does. Bodybuilding-Style Training Improves Metabolism, TooMuscle is metabolically active tissue. It burns calories even when you’re not exercising. Research shows that resistance training increases resting metabolic rate, helping support long-term fat loss and weight maintenance (Hunter et al., Journal of Applied Physiology, 2000). Which means the goal isn’t just to burn calories. It’s to build a body that burns more calories naturally. Work smarter, not just sweatier. Let’s Also Address the Fear: “I Don’t Want to Get Bulky”This is probably the biggest myth in women’s fitness. Women have significantly lower testosterone levels than men, which limits the rate of muscle growth (Miller et al., Endocrine Reviews, 1991). Getting “bulky” requires:
What happens instead? You look tighter. Stronger. More defined. Basically, like yourself — but upgraded. The Real Reason Most Women Never See These ResultsIt’s not lack of effort. It’s lack of direction. Most women:
Not motivation. This is exactly why structured programs — like the Ascend app — exist. Members follow progressive strength programs designed to build muscle, improve metabolism, and create visible changes over time — without guessing what to do next. And for women who want more individualized guidance, coaching provides accountability, progression, and support every step of the way. Because results don’t come from doing more. They come from doing the right things consistently. Final ThoughtsIf your goal is to:
It’s more muscle. Bodybuilding-style strength training isn’t just for competitors. It’s for women who are done wasting time and ready to finally look the way they’ve been working toward. If you’re ready to stop guessing and start training with purpose, you can: • Apply for Coaching for a fully personalized plan • Or join the Ascend app and get a full year of progressive strength programs designed specifically for real women Because you deserve results that actually match your effort. SourcesPhillips SM. Journal of Applied Physiology, 2014 Westcott WL. Current Sports Medicine Reports, 2012 Schoenfeld BJ et al. Sports Medicine, 2017 Volpi E et al. American Journal of Clinical Nutrition, 2004 Hunter GR et al. Journal of Applied Physiology, 2000 Miller AEJ et al. Endocrine Reviews, 1991 When Vernon first came to me, he had a clear goal: He was heading on a family cruise and wanted to drop from 200 lbs to 180 lbs before setting sail. But like many clients, his motivation went deeper than a number on the scale. Vernon had witnessed his father’s decline in health and knew he didn’t want to follow the same path. He wanted to take action now — not later — so he could stay strong, capable, and healthy for years to come. The Goal: Fat Loss Without Extremes This was a 90-day fat loss phase, not a crash diet. No cutting out entire food groups. No excessive cardio. No “all or nothing” approach. Instead, Vernon committed to:
Just consistency and it paid off. Progress That Continued Even Through the Holidays One of the most impressive parts of Vernon’s journey? The scale continued to trend down week after week — even through the holidays. That’s what happens when habits are sustainable. No guilt. No panic. No “starting over on Monday.” Just staying the course and trusting the process. Training Around Injuries (Without Slowing Progress) Because of Vernon’s background in law enforcement, he came to me with several previous injuries. That meant training had to be smart, not aggressive. We worked together mostly online, meeting once per week in person for:
The Power of Online Coaching & Accountability This is where Vernon’s results really highlight the value of online coaching. With traditional in-person training, you typically see your coach 1–3 hours per week. With online coaching, Vernon had:
It’s not just about workouts, it’s about support between the sessions, where real life happens. More Than Physical Change Vernon didn’t just see changes in his body, he felt them. “It’s been so long since I’ve been happy when I look in the mirror vs. disappointed. I’m not where I want to be, but the change is amazing to me. It’s hard to believe that I can see a difference in the mirror already.” And his improved conditioning showed up in everyday life, too: “I crawled out of the combine feeder house feeling exhausted… but it only took a few minutes and I felt great. I’m thinking my recovery time is improved abundantly! Feels great to be in better shape.” That’s the kind of progress that actually matters. And This Isn’t the End…The best part? Vernon isn’t done. Once he returns from his family cruise, we’ll be transitioning into a muscle-building phase, focused on strength, performance, and long-term sustainability. Fat loss was just the first chapter. Final Thoughts Vernon’s success didn’t come from perfection. It came from:
And you don’t have to do it alone. 👉 Interested in online coaching with personalized training, nutrition guidance, and real accountability? Apply for coaching [here] and let’s build a plan that actually fits your life. Blog Post by Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach If you’re a woman in your 40s or 50s and someone has once again told you to “just eat less and move more,” let’s all take a collective deep breath. Because that advice? It might work in your 20s. It might even work briefly in your 30s. But in midlife? It’s outdated, oversimplified, and often makes things worse. As a personal trainer and nutrition coach who works with women navigating perimenopause, menopause, careers, kids, and chronic exhaustion, I can confidently say this: Eating less and moving more is one of the fastest ways to tank your metabolism, energy, and sanity in midlife. Let’s talk about why. Your Body Is Not the Same Body Anymore (And That Matters) Hormonal changes begin years before menopause officially arrives. Estrogen, progesterone, and testosterone all start to fluctuate — and those hormones play a huge role in:
Translation: your body responds differently to calories and exercise than it used to. So when you aggressively cut calories and ramp up cardio, your body doesn’t say “Great idea!” It says, “Oh cool, famine. Let’s slow everything down.” Chronic Calorie Restriction Slows Your Metabolism Eating too little for too long tells your body it’s under threat. The result?
A landmark study published in Obesity Reviews found that prolonged calorie restriction leads to adaptive thermogenesis, meaning your body burns fewer calories at rest to conserve energy (Rosenbaum & Leibel, 2010). This is why many midlife women feel like they’re “barely eating” and still not losing weight. It’s not a willpower problem. It’s a biology problem. “Move More” Often Means “Do More Cardio” (Which Backfires) For decades, women were told to fix everything with more cardio. But excessive cardio combined with low calorie intake:
High cortisol is strongly associated with increased belly fat storage, particularly in women under chronic stress (Epel et al., Psychoneuroendocrinology, 2000). So if your workouts leave you exhausted, sore for days, and hungrier than ever — that’s not fat loss. That’s stress. Muscle Loss Is the Real Midlife Problem Starting in our 30s, women lose 3–8% of muscle mass per decade if they’re not strength training (Volpi et al., 2004). Muscle is metabolically active tissue. Less muscle means:
Eating less accelerates muscle loss. More cardio without strength training accelerates muscle loss. See the pattern? What Actually Works for Midlife Women Here’s the part everyone wants: what to do instead. 1. Eat Enough — Especially Protein Protein supports muscle, hormones, blood sugar, and recovery. Research suggests women in midlife benefit from higher protein intake to preserve lean mass and metabolic health (Phillips & Van Loon, 2016). Aim for:
2. Strength Train (Not Punish Yourself) Strength training:
The National Strength and Conditioning Association identifies resistance training as a key intervention for women over 40. And no — lifting heavy will not make you bulky. It will make you functional. 3. Walk More, Stress Less Walking improves circulation, energy, and fat metabolism without spiking cortisol. A University of Georgia study found regular moderate exercise reduced fatigue by 49% and increased energy by 65% (Puetz et al., 2006). Walking counts. A lot. 4. Stop Chasing the Smallest Version of Yourself Midlife fitness isn’t about shrinking. It’s about:
Your body isn’t broken. It’s adapting. Where Structured Programs Actually Help Decision fatigue is real. When women are tired, overwhelmed, and busy, complex fitness plans don’t stick. That’s why programs like Ascend focus on:
Consistency beats perfection every time. Final Thoughts “Eat less and move more” ignores:
And midlife women deserve better advice. If your current plan is leaving you exhausted, hungry, and frustrated — it’s not you. It’s the advice. Sources
Blog Post by Coach JulieNCI Certified Nutrition Coach & Certified Mindset Coach Let’s get straight to it:
If you’re a working mom in your 40s or 50s and you feel exhausted 97% of the time, nothing is wrong with you. You’re not lazy. You’re not “unmotivated.” You’re not failing. You’re simply living a life that would drain a professional athlete — minus the massage therapists, private chefs, and personal sleep coaches. And while “self-care” is a cute idea, you can’t exactly meditate your way out of a schedule that’s basically a full-time job stacked on another full-time job stacked on hormonal chaos. So let’s talk about why you’re tired — and more importantly, what you can actually do about it. Reason 1: Hormones Are Doing the Cha-Cha SlideStarting as early as your late 30s, estrogen and progesterone start declining. Testosterone too. This hormonal shift can cause:
A study published in Menopause found that up to 85% of women experience significant fatigue during perimenopause (Kravitz et al., 2018). So no, you're not imagining it — your hormones are sabotaging you harder than your toddler before school picture day. Reason 2: Chronic Stress Is Draining Your BatteryWorking moms carry what researchers call “the mental load.” Look, I get it. I'm a stress cadet, too. And I'm not even a mom. It’s the invisible to-do list running in your head 24/7: Who needs lunch money? Did I send that email? What’s for dinner? Do we have clean towels? Did the dog take his heartworm pill? Research from the American Psychological Association shows that mothers who work outside the home report higher daily stress levels than any other demographic (APA, 2022). Chronic stress increases cortisol — the hormone responsible for:
So yes, stress literally makes you tired and makes it harder to lose weight. Fun! Reason 3: Your Sleep Has Left the ChatBetween hormones, kids, stress, and Netflix (“just one more episode of Mad Men), sleep takes a hit. Studies show that women in midlife experience more fragmented sleep and a decline in REM quality, which affects recovery, energy, and cognitive performance (Baker et al., 2019). Translation: You may be lying in bed for 8 hours, but you are not sleeping for 8 hours. Let's not forget about the 3am wake ups, either. Reason 4: You're Undereating Protein & Overrunning on CoffeeLow protein = low muscle mass = low metabolism = low energy. Research shows women over 40 need at least 0.7–1.0g of protein per pound of body weight to maintain muscle (Phillips et al., 2016). Meanwhile, coffee is giving you borrowed energy that you’re eventually repaying with interest like a bad credit card. Reason 5: You Move Less Than You Think — Through No Fault of Your OwnSitting at a desk all day drains energy. Driving drains energy. Repetitive daily tasks drain energy. Not to mention… existing. Studies show sedentary behavior increases fatigue by reducing circulation, oxygen flow, and dopamine — your “feel-good” neurotransmitter (Puetz et al., 2006). Okay But… What Actually Helps?Here’s what improves midlife fatigue — backed by research and absolutely doable for busy moms. 1. Strength Training 2–3 Times a WeekIt boosts energy, metabolism, hormone balance, bone density, and mood. It’s basically a miracle drug. (Source: National Strength and Conditioning Association, 2020) Even 10–15 minutes counts. In the Ascend Mobile App, we have actually built you out a 15 minute workout for those of you that just can't seem to stop. 2. Increase Protein IntakeProtein stabilizes blood sugar, improves energy, and preserves lean muscle. Aim for 25–35g per meal. 3. Walk More Throughout the DayYou don’t need 10,000 steps. Just adding short walks increases energy significantly. A study from the University of Georgia found exercise increased energy by 65% and decreased fatigue by 49% (Puetz et al., 2006). 4. Address Hormones with Your DoctorIf fatigue is constant and overwhelming, ask for:
Fatigue is often a symptom — not a character flaw. 5. Use Programs That Remove Decision FatigueWhen you're tired, you need simple, structured,.no-thinking-required fitness. That’s exactly why programs like Ascend exist. Inside the app, you get:
Perfect for the “I’m tired but still want to feel human” mom. Final ThoughtsIf you're exhausted, the solution isn’t to “try harder.” It’s to support your body through:
You deserve energy. You deserve strength. And no — being tired all the time is not normal. Sources
|
AuthorKayli is a certified personal trainer and online coach that specializes in fitness, wellness, nutrition, mindset, mobility and everything in between. Categories
All
Archives
June 2026
|


